Free Shipping on all order over 40€
Designed in North America
Trusted by parents
Innovative Products
Free shipping over 40€

Pop up baby play tent and sun shelter SPF50+

Meet Nidö

Shop now - from 84.99€

Reversible Polarized Sunglasses for kids

Meet Sölar

Shop Now - Only 25.99€

Thoughtful Products For Easier Parenting

We aim to provide parents with products they can trust to make their lives easier, allowing them to enjoy every precious moment with their baby.

Every purchase creates change.

Parents and kids deserve the best and we're aim to help them. As a way to make a difference to all children far and wide, we partnering with One Drop foundation to help ensure sustainable access to safe water.

More about our mission